15May 2022
Google My Business, one of the search engine’s most popular offerings, may help you become more visible to individuals searching for your products or services.
The search engine has easily retained its position as the most popular search engine in the world, with over 92% of the search market share, and it is only growing.
Therefore, it is vital for businesses to optimize their sites for Google search.
The more “searchable” your company is, the more likely it is that potential clients will find you.
Did you know….
- Every month, an average business gets 59 actions from GMB listing & 49% of the business gets 1,000+ views monthly.
- Eighty-six percent of people look at the location of a business through Google Maps
- More than 5 percent of views on a Google My Business page result in a conversion
- Mobile queries centered around “where to buy” and “near me” keywords increased by over 200 percent in the last two years.
People use Google to find the nearest gym, the nearest dry cleaner, and the nearest shop where they can purchase Asian food.
Google My Business (GMB) is no longer optional!
it’s an essential part of any business’s online presence and often the first place customers look for up-to-date information about your company.
In the age of Covid-19, this is more true than ever.
If your customers want to find your new opening hours or want to call you to inquire about your health and safety protocols, you can bet they probably aren’t going to crack open the Yellow Pages.
Instead, they’re going to Google your business’s name and check the right-hand panel for the information they need.
Creating, authenticating, and correctly optimising your Google My Business account is a priceless opportunity, which is why you should make use of it to the maximum.
GMB is an excellent way to build trust with your customers and assuage concerns, so don’t blow the opportunity.
Amid the Covid-19 pandemic, it’s more crucial than ever that you utilize and optimize GMB to display accurate, updated information about your business.
Think of your GMB panel as the first point of contact between you and your customer.
If your business hours or description is out of date, you can lose a customer’s trust and miss out on the lifetime value of the relationship.
Need help to manage, optimize and grow your business using Google My Business?
We can help!
Contact us for a FREE discovery session.
